Tb718's Blog

now if i could just figure out how to break into the advertising world!

Archive for April, 2010

Why t-mobile needs help


When will t-mobile get it? they used to thive on great customer service and effecient service but they are seem to thrive on making products that sound cool but are really garbage. At what point will t-mobile send a press release to a regular magazine or website that promotes a cool, simple and working cell phone at a decent price? Althought the Charles Barkley, Dwayne Wade and Dwight Howard commericals are great they fail to ever address the issues. Why not take it viral? or hey here’s an idea that a certain fruit company did, make a cool simple easy to use product that doesnt constantly freeze. And how effective is public relations if they have completely forgotten about CUSTOMER SERVICE!

Dominos is still making strides

After the mess at Domino’s when employees helped destroy the image of Domino’s pizza with lude behavior while a work, Dominos is still striving to let people know they are revamped and up for a challenge. Domino’s used public relations to fix what the new wave of social media helped destroy. Domino’s is great example of effective public relations. When a video surfaced on you tube and twitter Domino’s went straight to the same media to address the issue. Domino’s started research and discovered they need to improve their pizza and let people know they are still a force in the fast food pizza world. Great job!

can public relations change society?

Shock Jock Howard Stern recently earned criticism for his opinions of new Hollywood starlet Gabourey Sidibe. Sidibe plays in the film “precious” and is an overweight dark skinned African-American actress whom Stern thinks Hollywood will never let become famous outside of playing roles about ugly, fat, black women due to her looks and size. Although several have come to the young actresses’ defense, I wonder how accurate Stern actually is.
How many other fat actresses are superstars? What about dark skinned Black actresses? A combination of both? There are virtually no actresses who break the mold when it comes to superstars. So could Stern be right? Can all the right public relations change the status quo of beauty?
I believe that unfortunately, like Stern, she will always be typecast and after her fame from the movie Precious fades she will either play only similar roles or none at all simply because of her looks. Hollywood is a very fickle place and prides itself on a particular look and I don’t think that all the positive PR in the world could really change that. If people, women in particular, learned to love themselves for who they were and not for who Hollywood tells them they should be who would buy all the magazines and follow all the celebrities?

Bristol Palin is the CEO of a public relations firm!


Could this be? Bloomberg is reporting that republican Vice Presidential Nominee Sarah Palin’s daughter just opened up her own public relations firm which makes me wonder is my degree worth anything! So often in this country we confuse celebrity with credibility. I understand that notion that getting people to know who you are is half the battle when you are trying to get your message out to the public but having those who are clearly unqualified take on public relations tasks simple because they think they can do it is downright insulting!
Bristol Palin, a teen mother and brand new “spokesperson” for abstinence is not even a high school graduate but now is CEO of her very own PR firm. I wonder how she would handle a public relations crisis, after you do something judge others and then be the poster boy for just not doing whatever it was that got you in trouble in the first place…that’s just a thought or I’ve got it use a little Alaskan spunk to make people take you seriously!
It’s just amazing to me that there are some many college educated people looking for jobs and someone with no training or experience can jump in the field simply because they want to.
In September 2009, Palin formed BSMP, a lobbying, public relations, and political consulting services firm.[30] While the initial focus will be working with Candie’s Foundation, BSMP will expand to work with additional clients.[31

Has Toyota used public relations effectively?


how do you go from a brand with one of the most solid reputations to facing crisis in a matter of days? Bad public relations. When Toyota first found out about the acceleration problems with their vehicles a smart choice would have been to acknowledge the problem and offer to fix it rather than getting defensive, blaming the drivers and then later coming clean about the manufacturing problems. Toyota should have addressed the problem head on instead of covering it up in Watergate type secret emails. Now, Toyota is at a point where they not only have to deal with fixing the initial problem but rebuilding their reputation and customer satisfaction. They have started with a new line up of commercials that showcase new Toyota owners who are expressing their unfaltering support of Toyota cars and Toyota factory workers expressing their dedication to making a good product. Although, I think the commercials are a good idea I think a good way to get people to start to trust in Toyota again is a few PSA’s or personal commercial for the CEO and the President of Toyota, North America just show some concern from the top down.

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