After the mess at Domino’s when employees helped destroy the image of Domino’s pizza with lude behavior while a work, Dominos is still striving to let people know they are revamped and up for a challenge. Domino’s used public relations to fix what the new wave of social media helped destroy. Domino’s is great example of effective public relations. When a video surfaced on you tube and twitter Domino’s went straight to the same media to address the issue. Domino’s started research and discovered they need to improve their pizza and let people know they are still a force in the fast food pizza world. Great job!